The Florance
Launceston · Australia · 17 Brisbane Street Launceston Tasmania
About The Florance — Luxury Boutique Hotel in Launceston
The Florance is an exceptional 4-star hotel in Launceston, Australia. Guests enjoy a distinctive experience combining world-class facilities including garden, bar, parking, and more with the personalised warmth that defines great boutique hospitality.
Guest Reviews 4.8 / 5
Beautiful and Cozy Stay at The Florance I had a truly wonderful stay at The Florance in Launceston. The house itself is absolutely beautiful—full of character with elegant details, and the garden adds a charming touch with its citrus trees and manicured greenery. My room was warm, thoughtfully decorated, and incredibly comfortable, with lovely touches that made it feel like home. The host was very friendly and welcoming, making the entire experience even more special. Breakfast was delicious and fresh, with perfectly soft-boiled eggs, crusty sourdough toast, creamy avocado, and sweet cherry tomatoes—simple yet so satisfying. I had a peaceful and cozy time here, and I’m leaving with such fond memories. Highly recommend this place if you’re looking for a unique and heartfelt accommodation experience in Launceston.
Lovely boutique hotel with convenient parking and walking distance to everything. Rooms were smart and clean and had nice amenities. Staff were super friendly and helpful and the breakfast was really well done. Definitely coming back to such a great value hotel.
This boutique hotel was very welcoming. Easy self check in, room was comfortable with appropriate amenities. Free onsite parking. Breakfast was included and was more than satisfactory, cereal, fruit, boiled eggs to your liking and sourdough toast, as well as coffee and tea. Staff were 5 star. Highly recommended, especially as it is an easy 5 minute walk into town. Many pubs and good restaurants in the area. City Park is across the road and Saturday Harvest Markets are a short walk away.